The Moiré pattern—or when an opaque-ruled pattern with transparent gaps is overlaid on another similar pattern—creates a constantly evolving visual in the Vertere timepiece from architect and designer Moshe Safdie. This ocular illusion features three minimalist shapes—one red and one blue circle, and a straight yellow line in its center—moving atop a black and white pattern. This is one visual experience that is sure to draw attention.
We believe that art should be intertwined with everyday life. Artistic expression, and the celebration of creation, should never be limited to a museum, gallery, or your Instagram feed. We believe that art should have the ability to inspire you on a daily basis, in unique and powerful ways. That’s why 30 years ago we started our project: To make wearable works of art made for creators, by creators.
Since then, our watches have been featured in the finest museums and shops around the world and our designers have received the highest awards and recognition in their fields. Most importantly, our watches can be found on thousands of wrists around the globe. We see our timepieces as a token of creative expression, and a symbol of how art can be experienced as a part of the everyday experience.